Techsperts Talk

Visitors often see your website almost as a piece of graphic art. They notice the color scheme, the layout, the pictures, and the videos.

As humans, we like things that look pretty—computers, not so much.

True or false: without search engine optimization (SEO), your webpage will be sucked to the very back of Google’s rankings, never to be seen again. Um… false?

Search engine optimization isn’t the sole factor governing the productivity of your site, but it does play a huge role in determining how easy it is to find.

Some businesses can skimp on IT and get by just fine—but not very many. Indeed, any time you plan for business growth, you’d do well to look at your IT system and calculate whether it will be able to handle an additional load or whether it will need to be reconfigured or flat out replaced.

Small businesses often have small IT budgets—and that doesn’t have to be a problem.

As we’ll see in this post, there are several options for small businesses to utilize great IT on a limited budget. Some of these are highlighted in current trends, including the use of mobile technology, cloud computing, and bring-your-own-device policies.

Wait a second, you’re probably thinking. Shouldn’t that headline read “The Pros and Cons of Expanding a Business”?

Nope, it’s not a typo. In this post, we are going to talk about the potential downsides of expanding a business.

IT emergencies happen, and usually at the worst possible times. When they come, are you prepared to deal with them? 

Can you prepare for something that is, by definition, unexpected and potentially catastrophic?

Another wave of ransomware scare has hit the Internet. Should you be concerned?

Yes.  The short answer is yes, anytime you hear news of another cyber threat, you should be concerned.  But not frantic.  Here’s why.

Business owners across different industries strive to adapt to their competitive environment by specializing and aligning their focus with their mission statement. Each business is well served by leveraging the latest technologies; and for a small business, this might be easier said than done. There are many pieces of the puzzle to managing your own business. Fortunately, you don’t have to worry about all of them.

Ransomware, viruses, worms, and vulnerabilities are making the news more than ever.  What can you do to keep your company safe?

In 2016-2017, we’ve lurched from cyber threat to cyber threat with almost monthly regularity. The latest example is WannaCry, which exploits a weakness in outdated versions of Microsoft Windows. 

Small businesses are being targeted by cybercriminals. Here’s why small businesses need serious network security—and how you can get started right now.

Small businesses are the dominant type of business in the United States. According to SBA.gov, if you have fewer than 500 employees, you’re a small business. And over 99% of companies qualify. So it’s not news that this incredibly popular business type needs to take its network security seriously.

Most technology consumers don’t think of managed services when their new iPhone 7 screen shatters when dropping it face down after only have it for one week, yet IT programs play an important role after the phone is damaged.

They deal with sluggish response, repairing the internal damages and virus issues.

Everything has a life cycle. Remember your first car? Unless you’re quite new to driving—or quite lucky—your first car is now nothing more than a memory. It had a life cycle, a point-of-no-return, when maintaining it was more expensive than replacing it.

We’re used to replacing our cars every two or three—or ten—years. But our computers? They too have a life cycle. In the past, three years was considered about average for a piece of PC technology. For budgetary reasons, this rarely meant replacing every single piece of equipment once every three years.

How can small businesses apply the concept of return on investment (ROI)?In the French-speaking world, roi literally means king. But in the business world, ROI — return on investment — is king too.

Today, working at home is common. Approximately one in five employed Americans works at home at least occasionally.

According to GlobalWorkplaceAnalytics.com, about 3.3 million Americans work primarily out of a home-based office. That’s an 80% increase since 2005.If you’re working out of a home office, you probably don’t need to be told that you need a computer, an Internet connection, a printer, and assorted business software. (And, if you’re like me, an enormous stack of scratch paper to take notes and write down ideas.) But there are some things that any work-from-home business shouldn’t be without. In this post, we’re going to take a look at some of these often-underestimated items.

When it comes to your IT system, you need to fix it before it breaks. Here’s why.

“If it ain’t broke, don’t fix it.”

“An ounce of prevention is worth a pound of cure.”

Are you into saving the environment? And also maybe saving a few bucks on your electric bills along the way?

Then today’s post is for you. We’ve got some money- and utility-saving tips for you, and they’re (mostly) in the easy do-it-yourself category.

Want to write an email that people actually read?  It’s simple. No, really.

Writing a good email is the cyber equivalent of leaving a really clever message on an answering machine: we all aspire to do it, but few have actually seen it done.  And yet, email remains one of the primary ways that businesses and their customers communicate.  What can you do to make your next email click-worthy?

Business growth—who doesn’t love it? Whether you’re a first-year entrepreneur on a shoestring budget or an established business with a solid customer base, you’re no doubt still planning ways to ramp up your game.

Offering an increased number of products? Actively searching for new customers? Looking to shift to a new market? All good ideas.

Imagine this scenario: you get up in the morning; grab a cup of coffee, and go to log onto your laptop. And you see… the dreaded blue screen of death, signaling something is direly wrong with your PC’s internal workings. The fact is you may not have to imagine this happening, as you have already experienced it.

Search Engine Optimization is one complicated subject. How do you know if you need some help getting Google’s attention? Maybe you think you don’t need Search Engine Optimization.

Maybe one or more of the following apply to you: